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Fake famous
Fake famous














After screening some 4,000 candidates, he chose three: Dominique, an aspiring actress who works in retail Chris, a self-assured fashion designer and Wylie, the timid assistant to a demanding real estate agent. Bilton put out a call for young people with just two qualifications: a normal person-sized internet following and a desire to be famous. The parameters of his study were pretty simple. Bilton, whose past credits include the book Hatching Twitter and, to some degree, the legalization of cellphone use on airplanes, undertook an experiment to manufacture fame, specifically the social media kind. That last one, at least, is the bet tech journalist Nick Bilton makes in the new documentary Fake Famous (which airs Feb. In theory, anyone can engineer their own news story, catfish as a bodybuilder, or bot themselves into minor stardom. There’s a kind of perverse democracy to it. Followers might be bots, scraped from hacked accounts and public domain pictures. The entire concept of influencing is to make you feel worse.” "The entire concept of influencing is to make you feel worse," said "Fake Famous" director Nick Bilton.īilton, Druckman and Heiner joined TODAY with Hoda & Jenna Thursday to talk more about the doc's impact.Social media clout, like A-Rod’s stats or celebrity lip girth, can be artificially inflated.

fake famous

"At the end of the day, they don't make you feel better about yourself. “It's not just about the fake followers and the fake photos and the fake fame that's so troubling here," Bilton says at the end of the film. Can't you notice or acknowledge or call action to something that's not yourself and your body on the beach? It just feels inauthentic and shows me something I don't want to do."

fake famous

"Seeing influencers post bikini pictures while there's opera singers singing on balconies in Italy. "I've had so many realizations into how, like, fake all of this is," Druckman adds.

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HBOīailey dismisses the inauthenticity of the experiment, saying, “If you asked me if I would rather take 100,000 fake followers or 100 real ones, I’m taking the real ones all day."Įven Druckman, who embraces the lifestyle the most, accepting gifts from brands and taking a trip to Las Vegas with other influencers, comes to a different conclusion after the COVID-19 pandemic hits, saying, "I don't need to brag that I got free stuff for no reason right now." Wylie Heiner has doubts after receiving criticism for his new social media persona. Chris Bailey poses on a set made to resemble the interior of a private jet.

fake famous

Heiner becomes uncomfortable when he begins getting messages calling out his new persona and fake followers. "Fake Famous" explores how achieving influencer status affects each of its subjects. HBOīilton boosts each of their Instagram followings by buying fake followers and bots to interact with their posts, and employs various tricks and props to fabricate glamorous backdrops - filling a kiddie pool with rose petals, renting a set that resembles the inside of a private jet.

fake famous

Dominique Druckman reclines in a kiddie pool filled with rose petals. 2 on HBO and HBO Max, director Nick Bilton conducts an experiment in which he turns three young Los Angeles residents with relatively small social media followings - aspiring actor Dominque Druckman, fashion designer Chris Bailey and real estate assistant Wylie Heiner - into influencers.














Fake famous